Shakedown 2 get down
Dockers new ad comes to us in the form of a downloadable application for the iPhone.Claimed by many to be the FIRST motion sensitive ad, the first to take advantage of the iPhone brilliant accelerometer... it's not.
Has everyone forgot the iPint???
Over 6million downloads and a $12.5million lawsuit, and Dockers are still claiming to be the first...
Grrr, well... I digress.
I'm sure it's very good, it features Dufon, a.k.a. Orb/Orbit/Orbitron, a freestyle dance expressionist from the Seattle group "Circle of Fire" and all you need do is shake the iPhone and the amazing move master gets down to his thang.
I've waffled on enough, I could find somewhere to download the damn thing, I could leave an subjective comment. OK, Looks slick, fun and engaging, fingers crossed it's not a video that plays when you shake.
posted by Randude at
09:23
1 Comments:
Here's the difference: this is an ad, not an app. iPint had to go through iTunes distribution, discovery, etc., whereas this Dockers ad is distributed through a host of existing apps.
FYI, it's our technology behind this.
Thanks.
Eric Litman
CEO, Medialets, Inc.
http://www.medialets.com
eric.litman@medialets.com
Post a Comment
Subscribe to Post Comments [Atom]
<< Home